Prototype for Ukraine

Presentation prototype for i-pets.site

I-Pets keeps pet supplies on autopilot.

Food, care, and essentials delivered every 2-3 weeks so owners never forget critical purchases.

Owner with dog and delivery box

The daily pain we solve

People forget routine purchases

Food and care products often run out unexpectedly, especially in busy weeks.

Time is lost on repeat shopping

Constant store trips and courier waiting create friction and stress.

No simple subscription standard

Existing options are fragmented and rarely personalized for a specific pet profile.

Ready subscription boxes

3 for dogs and 3 for cats. Delivery cycle: every 2-3 weeks.

Delivery formats in Ukraine:

Courier delivery Parcel locker pickup
Dog box starter
Dog

Dog Basic Care Box

Dry food + vitamins + anti-parasite care + chew snack.

Cycle: every 2-3 weeks · from 899 UAH

Dog active box
Dog

Dog Active Box

Energy nutrition + joint support + durable toy + hygiene mini-kit.

Cycle: every 2-3 weeks · from 1099 UAH

Dog sensitive box
Dog

Dog Sensitive Box

Sensitive diet formula + skin care + hypo treats + refill options.

Cycle: every 2-3 weeks · from 1199 UAH

Cat playful box
Cat

Cat Play Box

Cat food + treats + activity toy + grooming essentials.

Cycle: every 2-3 weeks · from 849 UAH

Cat indoor box
Cat

Cat Indoor Box

Indoor diet + hairball support + litter add-ons + vitamins.

Cycle: every 2-3 weeks · from 999 UAH

Cat premium box
Cat

Cat Premium Box

Premium protein menu + health supplements + enrichment set.

Cycle: every 2-3 weeks · from 1299 UAH

Brands from kormotech.com/uk

Prototype assortment is aligned with Kormotech brand portfolio shown on the official website.

Delickcious

Premium treats and complementary feeding formats.

Optimeal

Super premium nutrition for cats and dogs.

Club 4 Paws

Balanced daily nutrition in core pet categories.

Gav!

Accessible dog-focused product line.

Мяу!

Accessible cat-focused product line.

Private Label

Custom retail brand production partnership model.

How subscription works

01

Create pet profile

Species, age, weight, nutrition needs, and care routines.

02

Choose one of 6 boxes

Pick dog/cat plan and adjust products when needed.

03

Set cycle and pay

Every 2-3 weeks with option to pause, swap, or skip shipment.

04

Receive via courier or parcel locker

Delivery works both ways across Ukraine for owner convenience.

Beyond subscription

Ecosystem roadmap into a full pet platform

The subscription model is phase one. Next steps build a defensible pet marketplace with community and services.

Marketplace

Multi-vendor catalog and recurring demand from subscribers.

Pet social clubs

Community feed and club activities as customer acquisition engine.

Breeding match service

Safe matching for responsible breeding with profile verification.

Pet export documents

Guided workflow for travel and cross-border document package.

Pet places map

Map with clinics, groomers, hotels, parks, and partner points.

Vaccination calendar + CRM

Care reminders for owners and business CRM for sellers and clubs.

I-Pets app concept screens

Business model for presentation

899-1299 грн

Average box check range

40-60%

Target gross margin on subscription mix

6-12 міс.

Expected customer lifetime in MVP stage

10-20%

Future marketplace commission rate

Revenue stream #1

Recurring subscription boxes for cat and dog owners.

Revenue stream #2

Marketplace commission and paid product placement for brands.

Revenue stream #3

Premium services: social clubs, veterinary bookings, CRM modules.

Roadmap

Phase 1: MVP subscriptions

Launch web funnel in Ukraine, 6 boxes, repeat delivery, and core analytics.

Phase 2: Marketplace + community

Vendor onboarding, UGC feed, pet clubs, map, vaccination calendar.

Phase 3: Service platform + CRM

Breeding matching, export docs, and CRM for pet sellers and clubs.

Investment and partnership offer

Current version is a prototype prepared for investor and partner presentations.

Focus now: validate subscription demand and retention in Ukraine, then scale to marketplace ecosystem.

  • Ukraine launch with courier and parcel locker logistics
  • Performance marketing and creator collaborations
  • Product development: app, social layer, and B2B CRM

Start partner conversation

Leave your contact and preferred partnership format.

Phone: +380667912739

Email: ipetsinfo1@gmail.com

Instagram: ipets.club